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AmericanWinery.com Reaches Milestone With an Estimated 27 Percent of U.S. Wineries Using the Service: More than 2400 Wines Available for Direct Shipment

WALLA WALLA, Wash.—(BUSINESS WIRE)--AmericanWinery.com, a premiere destination to purchase distinctive U.S. wines online, has shown dramatic increases in site activity, sales and participating wineries for 2008. Through the third quarter of 2008, ending September 30, AmericanWinery.com reports:

  • The company has tripled the number of wineries selling direct to consumers to more than 400, and facilitates the shipment of wine to 45 states
  • It has more than 2,400 wines available to ship direct from more than 400 wineries; the largest selection of domestically produced wines online at any one time
  • The site lists more than 80 wine varietals, and wine ships from every important wine-growing region and AVA (agricultural viticulture area) in the U.S., more than 23 states in all
  • Wineries using the site to share tasting notes, history, photos and winery contact information has increased 30 percent, and now represents an estimated 27 percent of all U.S. wineries, based on numbers reported in 2008 by the U.S. Treasury’s Alcohol and Tobacco Tax and Trade Division
  • Monthly site traffic has increased 300 percent

Launched in early 2007, AmericanWinery.com seeks to be the premiere destination for wine enthusiasts to search, learn about and buy wines from American vintners.

“Our goal is to take the best of what the Internet has to offer consumers – convenience, selection, and price – and apply it with laser focus to the U.S. wine industry,” says Lloyd Benedict, CEO and founder of AmericanWinery.com.

“There was a time when people thought that buying shoes or handmade jewelry on the Internet were items that were too personal for the Internet shopper, but today you see companies like Zappos and Etsy turning those assumptions on their head. We aim to do the same with U.S. wine.”

AmericanWinery.com provides a marketplace and drives direct wine sales to U.S. wineries via the Internet, the fastest growing channel for wine sales in the industry. By selling direct to consumers through AmericanWinery.com, wineries have complete control in marketing their wines, from running a dedicated marketing profile to setting pricing and discounts via the site’s Consumer Direct Marketplace, all the while retaining the maximum profit on their wine sales.

Likewise, online shoppers can access thousands of wine releases, rate and review wines, and place orders from multiple wineries at one time. Wineries ship wines directly to consumers from their location and AmericanWinery.com manages all transactions, order processing and customer service. Consumers who select their wine through the service get as close to a tasting room experience as possible. The company’s goal is to support an exceptional online shopping experience and help wineries retain more profits by providing the platform to ship direct to consumers.

About AmericanWinery.com

AmericanWinery.com is the premier destination for buying distinctive, American-made wines, direct from the winery. The company has 400 wineries utilizing the direct marketplace and enables direct-to-consumer sales of over 2,400 wine selections, making it one of the largest hubs for domestic wine sales in the United States. Every AmericanWinery.com purchase is “Select Direct” and shipped directly from the winery of choice. Any US winery can partner with AmericanWinery.com in a non-exclusive arrangement with no upfront costs or monthly fees. To learn more about AmericanWinery.com please visit the site (www.AmericanWinery.com), call 1-888-ENOLOGY or email info(at)AmericanWinery(dot)com